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- The Weekly Spark 02/06
The Weekly Spark 02/06
Your Brain's Happy Hour (Powered by L&D Team)
Ogilvy Ghana Learning & Development
June 02, 2025
Hey Ogilvy Fam!
June-uary? Nope, just June! We took a little breather, but we're back and ready to rumble with this week’s edition of the Spark. Let's jump in!
Weekly Trend Station: Marketing Moves & WPP Wins
Alright, trendsetters, let's dissect the digital DNA of the past week. We're talking about the campaigns that made us say "Aha!", and the Ogilvy wins that deserve a standing ovation.
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WPP Dominates The One Show Awards
We're bringing home the hardware! WPP agencies snagged a whopping 106 awards at this year's The One Show Awards. Talk about a creative powerhouse!
Recommended Reads: Skill Up for Success (It's Free!)
Sharpen your skills and expand your horizons with these curated reads (and courses!). We're all about continuous learning, so check out this free resource to boost your career.
WPP Online Training
Retail Strategy and Category Management: Level up your retail game with this free course on WPP Online Training. Learn how to optimize retail strategies and manage product categories like a pro!
Got a recommendation of your own? Share it with us!
What Other WPP Agencies Are Doing: Creative Campaigns That Captivate
Let's peek behind the curtain and see what our fellow WPP agencies are cooking up around the world.
AKQA's Uber - Watch It To Ride
AKQA is changing the game with Uber's "Watch It To Ride" campaign! Users can unlock free Uber rides by watching ads. Talk about innovative!
Ogilvy & Mindshare's Vaseline - Vaseline Verified
Ogilvy and Mindshare are tackling misinformation with Vaseline's "Vaseline Verified" campaign. This initiative helps consumers identify credible skincare information online.
Which WPP agency's work inspires you the most?
🏖️ Weekly Recommendations
🎶Music to Listen To: Power Up Your Playlist 🎶
Need a sonic boost to get you through the week? We've got you covered with a playlist of tunes to inspire and motivate.
"High Hopes" - Panic! at the Disco: An anthem for chasing your dreams.
"Hall of Fame" - The Script ft. will.i.am: A reminder that you can be the greatest.
"Unwritten" - Natasha Bedingfield: Embrace the power of a blank page and write your own story.
"Don't Stop Me Now" - Queen: Pure energy and unstoppable confidence.
"Lovely Day" - Bill Withers: A reminder to appreciate the simple joys and keep a positive outlook.
Share your favourite motivational song with us! We're always looking for new tunes to add to our playlist.
🍿 Movie Night: Classic Cinema Inspiration 🍿
Unwind and get inspired with these timeless classics.
 "Casablanca" (1942) A story of love, sacrifice, and doing the right thing. |  "The Shawshank Redemption" (1994) A tale of hope, perseverance, and the power of the human spirit. |  "To Kill a Mockingbird" (1962) A powerful story about justice, empathy, and standing up for what's right. |
What's your go-to classic movie for inspiration?
The Ogilvy Edge - Employee Spotlight of the Week!
Dorothy Safoa Owusu
This week on Ogilvy Edge, Safoa takes the spotlight; the newbie of the PR Department, an unassuming, no-nonsense soul with a straight-up ‘what you see is what you get’ vibe. She might rock a permanent ‘game face’, until she smiles, and then everything changes. But enough adjectives, let’s dive into the chat before we get carried away!
With the poetic vibes out of the way, let’s get chatting!
What’s the first thing you’d buy if you won a million dollars today?
A sleek black Marco Polo bus with gold trimming for my dramatic arts team.
Which app do you open first every morning — be honest!
WhatsApp, because the group chats don’t sleep, and neither do the early morning, ‘Hi, quick one,’ messages.If your personality were a type of cuisine, what would it be and why?
Think champagne and caviar; luxurious, unapologetic, and maybe, a little too much for the average palate. (But hey, you asked!)What’s your secret superpower that doesn’t show up on your CV?
I can sense people’s intentions from a mile away (putting it mildly, so Jesus stays proud)If you could only wear one colour for the rest of your life, what would it be?
Black, because it’s bold, timeless, and always ready for business, or drama!
On the Business Side of things...
What’s one piece of advice you’d give to someone starting out in your role?
Honestly? Knowing how to bungee jump might prepare you better than you think. It’s all about taking the leap, staying flexible mid-air, and hoping your strategy holds!7. What does a ‘productive day’ look like for you at Ogilvy?
Between client follow-ups, RFPs, and team meetings, a productive day means moving projects forward while sharing a few laughs along the way.Who or what inspires your work ethic the most?
Revina Acheampong! That woman is the definition of a workaholic. When you see her ‘please come’ message pop up, you know ‘it’s about to go down!’What’s the most unexpected skill you’ve developed in your current role?
Analysing technical documents! Let’s just say… that’s a whole other saga we’re saving for later!If you had 30 minutes with Ogilvy’s global leadership, what would you pitch or ask?
I will give a presentation on ‘Creating Calm: The Role of Quiet Spaces in Supporting Employee Mental Wellbeing’ (You said presentation, right?)How would you describe your work/role to a 5-year-old?
Imagine your friend Jake took a cookie from the class cookie jar without asking. My job is like being the friend who explains to everyone that Jake wasn’t trying to be bad, he was really hungry. I help people understand the full story, so no one gets the wrong idea, and everyone feels heard and happy again.
That's all for this week's Spark!
"The pursuit of excellence is less profitable than the pursuit of bigness, but it can be more satisfying." - David Ogilvy
Let's strive for excellence in everything we do!
Have an idea for the next edition? Send them to [email protected]