The Weekly Spark 24/06

Hey Ogilvy Fam!

Get ready to ignite your creativity! This week, The Weekly Spark is all about celebrating the incredible achievements at the Cannes Lions Festival, from WPP's big win to the groundbreaking campaigns that took home the gold. Let's dive in!

Weekly Trend Station: Social Media Shenanigans

Ogilvy Roars at Cannes Lions! We're bringing home the hardware

Ogilvy agencies around the world made a huge splash at the Cannes Lions Festival, winning numerous awards for their innovative and impactful work.

WPP Crowned Creative Company of the Year! The big news is out!

WPP has been named Creative Company of the Year at Cannes Lions! We collected a staggering 168 Lions, including a prestigious Titanium Lion. Talk about a creative powerhouse!

What Other WPP Agencies Are Doing: Creative Campaigns That Captivate

DAVID's Haaland Payback Time for Supercell

This ingenious campaign turned football rivalry into a viral opportunity to engage new Clash of Clans players, winning the Grand Prix for Entertainment Lions for Sport.

Ogilvy’s Real Beauty: How a Soap Brand Created a Global Self-Esteem Movement for Dove

This campaign was lauded for its two decades of positive impact, winning a Glass Lion for Change and a Creative Strategy Grand Prix.

Ogilvy’s Make Love Last for Viatris

This sensitive campaign fostered conversations on intimacy in China, recognized with the Pharma Grand Prix.

🏖️ Weekly Recommendations

🎶Music to Listen To: Summer Vibes (Ghana Style!) 🎶

Even though we're not exactly hitting the beach in Ghana (it's always beach weather here, right?), we're still bringing you the summer vibes with these tunes!

1. "In Da Club" - 50 Cent: A classic hip-hop anthem that's always a party starter.

2. "Bodak Yellow" - Cardi B: A powerful and unapologetic track that celebrates success.

3. "Move B*tch" - Ludacris: An energetic and infectious track that's guaranteed to get you moving.

4. "Family Affair" - Mary J. Blige: A soulful and uplifting track about love and connection.

5. "Los Ageless" - St. Vincent: A quirky and innovative track that's both catchy and thought-provoking.

Share your favourite song from a Cannes Lions performer with us!

🍿 5. Movies to Watch: Cannes Film Festival Winners - A Cinematic Journey! 🍿 

Ready for a cinematic journey? Let's explore the winning films from this year's Cannes Film Festival.

The Ogilvy Edge - Employee Spotlight of the Week! 

He calls himself Richie Mensah (but we know otherwise, wink!), Social Media Manager by title, collaborator by nature, and chaos manager by experience. He believes the best ideas come with laughter, teamwork, and maybe a playlist running in the background. Ladies and gentlemen let’s give it up for his royal “Bobaness’ Richmond Mensah, our EOW for Ogilvy Edge....

1. If your life had a theme song, what would it be and why?
   “Million Little Miracles” by Elevation Worship. Because honestly, every step of my journey, new opportunities, even the quiet wins, feel like proof that I’m being guided by grace. I’ve come far, not by chance, but through countless unseen blessings stacked like building blocks behind the scenes.

2. What’s your guilty pleasure snack you’d never admit in a client meeting (but we’re all friends here)?
   Anything meat—grilled gizzard, kelewele with sausage, khebabs drenched in that spicy green sauce. I tell myself it’s “just protein,” but deep down, I know I’m building a personal meat buffet.

3. If you could swap jobs with any fictional character for a day, who would it be?
   Ant-Man. Think about it, I’d shrink down, sneak into brainstorms, eavesdrop on competitors' strategies.

4. What’s a totally useless talent you secretly love having?
   I’ve mastered the art of decoding different types of Ghanaian “hmms.” There's “hmm-that's-cool,” “hmm-you're-in-trouble” and the dreaded “hmm-ok-we’ll-get-back-to-you.” It’s practically an emotional language on its own.

5. Which emoji best represents your work vibe this week?
   🎯🤹‍♂️Locked in like a sniper on a quarterly report but juggling three other tasks. “Focused chaos.”

6. What recent project or task made you feel most proud, and why?
   Launching the Blue Haven Chicken Delight project from scratch was a proud moment. From shaping the brand voice to plotting out its social debut, it felt like raising a digital chick into a bold new brand.

7. How do you keep your creativity or motivation alive during a busy week?
   Worship music grounds me—Maverick City, Hillsong, and Elevation Worship are like background fuel for my soul. And when things get overwhelming, I zoom out, breathe, and remember I prayed for the work I now get to do. That alone keeps me going.

8. What’s one tool, tip, or habit that’s changed how you work?
   Time-blocking. I break my day into mini "sprints" so I don’t get buried in content calendars or forget to eat lunch.

9. What’s your favourite part of the Ogilvy culture or your team dynamic?
   It’s the energy for me. Everyone brings something unique to the table, no egos, just mad respect and collaboration. We get the job done, but we laugh, we banter, and somehow still pull off magic by deadline.

10. If you could lead a training session for the team, what would you teach?
    Honestly? Nothing. We are too good. I’d probably just show up with snacks and pretend to facilitate while soaking up everyone else’s brilliance.